{"id":597,"date":"2024-11-11T14:53:56","date_gmt":"2024-11-11T14:53:56","guid":{"rendered":"https:\/\/wfst.co.uk\/shop2\/?post_type=product&p=597"},"modified":"2024-11-11T14:58:24","modified_gmt":"2024-11-11T14:58:24","slug":"instagram-for-business","status":"publish","type":"product","link":"https:\/\/wfst.co.uk\/shop\/courses\/business-skills\/instagram-for-business\/","title":{"rendered":"Instagram for Business"},"content":{"rendered":"

Course Description<\/strong>
\nThis course starts by exploring the history of Instagram to help you understand how it\u2019s become such a powerful tool for generating sales, reaching new audiences and building brand awareness.<\/p>\n

You\u2019ll learn how to set up an account and build and optimise a Business Profile.<\/p>\n

The course will cover the kind of content to post and how to enhance effectiveness with photos and
\nvideos.<\/p>\n

There\u2019s information on how to respond to comments, use direct messaging and repost user generated content relevant to your brand to keep your audience engaged.<\/p>\n

We\u2019ll explore the essential elements of an effective Instagram marketing strategy and show how to maximise the value of your account using brand identities, content strategies, hashtags and working with influencers.<\/p>\n

You\u2019ll learn how to use extra features such as Instagram advertising, connecting to third-party scheduling apps and Instagram shop and product tagging.
\nInstagram Analytics and Insights are essential for success on the platform so we\u2019ll cover how to access and use these effectively.<\/p>\n

Finally, we\u2019ll cover how you can use your findings to develop new and more powerful Instagram
\nstrategies.<\/p>\n

Learning Objectives<\/strong>
\nBy the end of this course, you will be able to:
\n\u2022 Understand why Instagram is important for business and how to create and optimise a
\nbusiness profile.
\n\u2022 How to create a brand identity and create content strategy.
\n\u2022 Learn how to access Instagram Insights and Instagram Audience Analytics.<\/p>\n

Target Audience<\/strong>
\nThis course is aimed at anyone who is involved in promoting and marketing their business online. It provides insight into how Instagram can be used to promote the company as well as using brand identities, content strategies, hashtags and working with influencers.<\/p>\n

Advantages<\/strong>
\nOnline training is flexible, efficient and cost effective meaning the candidate can progress through the modules at their own pace and in their own time, so they can fit the training around their work and personal life.<\/p>\n

Further Progression<\/strong>
\nThis course compliments our Social Media Marketing course and takes a deeper look at using Instagram for your business.<\/p>\n

Recommended System Requirements <\/strong>
\n\u2022 Browser: Up to date web browser
\n\u2022 Video: Up to date video drivers
\n\u2022 Memory: 1Gb+ RAM
\n\u2022 Download Speed: Broadband (3Mb+)<\/p>\n

Duration:<\/strong> 40 minutes (Note: This is based on the amount of video content shown and is rounded off.
\nIt does not account in any way for loading time or thinking time on the questions).<\/p>\n","protected":false},"excerpt":{"rendered":"

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